Giving sales the right insights, at the right moment, to do what they do best.
Providing marketing with visibility and control to manage campaigns that physicians will value.
Aktana equips life science companies with the decision support technology to quickly evaluate mountains of data, extracting only what’s relevant and valuable at the time of decision. With brand strategy as a starting point, Aktana analyzes market data, channel activity and HCP preference to provide life science companies with the insights, clarity and guidance to deliver the right information at the right time to physicians and their patients. In fact, nearly half of the world's top-20 pharmaceutical companies rely on Aktana to put complex data into context, coordinate channel activity and improve sales effectiveness by up to 30 percent.
AI Fusion Allows for a Wide Range of AI Models and Insights to be Integrated into the Aktana Platform for Optimized Go-To-Market Execution Philadelphia, PA – Veeva Commercial & Medical Summit – May 15, 2018 – Aktana, the pioneer in decision support for global life science companies, today announced the introduction of AI Fusion, designed […]