In 2021, we crossed a milestone of 30 million next-best-engagement (NBE) suggestions, including a 45% YOY increase in AI-driven omnichannel actions that directly impacted the customer experience of 700,000+ HCPs. Read the PharmExec article here:
What trends will define pharma marketing in 2022? Aktana’s Derek Choy spoke to Endpoints News about the acceleration of AI adoption and large-scale rollouts across the industry. Read the full article here.
James Anderson speaks with PM360 about automating the more time-consuming marketing tasks and how trust in AI is pivotal to help drive productivity and execution. Read the full article here.
45% Increase in Aktana Next-Best-Engagement Suggestions Used in 2021 Demonstrates Surge in Artificial Intelligence (AI) Adoption Across the Life Sciences Industry Series of industry milestones indicate shift in AI implementation strategy as growing number of pharma companies accelerate AI programs broadly across regions and brands SAN FRANCISCO, Dec. 15, 2021 (BUSINESSWIRE) – Aktana, the leader in intelligent […]
We’re excited to announce that Aktana has received an Innovations Award from PM360 magazine for the second year in a row! This year’s award recognizes Contextual Intelligence 360, our new modular offering that makes AI more transparent, contextual and ready for widespread adoption across the global life sciences industry.
After 20 fantastic years, PharmaVOICE has released their “Last Magazine” featuring two decades of reflections as well as current predictions from our industry’s thought leaders, including Aktana’s Alan Kalton! Read his take on the next frontier for the life-sciences industry and how it includes trusted, one-to-one physician partnerships facilitated by AI. Wishing the PharmaVOICE team […]
Aktana and Cantab Pi Bring Together 2M+ Data Sets and Predictive Analytics at Scale to Optimize HCP Engagement Novartis first to pilot Aktana / Cantab Pi combined analytics platform SAN FRANCISCO, CA and CAMBRIDGE, UK, Nov 16, 2021 (BUSINESS WIRE) – Aktana, the leader in intelligent customer engagement for the global life sciences industry, announced […]
Aktana Acquires Ople.AI’s Machine Learning Automation Technology Continued investment in advanced data analytics technology accelerates AI accessibility and adoption across the global commercial life sciences industry SAN FRANCISCO, Oct. 27, 2021 (GLOBE NEWSWIRE) – Aktana, the leader in intelligent customer engagement for the global life sciences industry, today announced its acquisition of Ople.AI’s machine learning automation technology. The […]
Clay Hausmann walks us through Francesca Wuttke’s innovative Digital Garden program and cherry-picks the five key takeaways learned from Almirall’s progressive journey to data-driven digital transformation. Read more in PharmExec: https://www.pharmexec.com/view/almirall-s-garden-of-innovation
Aktana Launches Next Generation of its Contextual Intelligence Engine to Accelerate Enterprise-Wide AI Adoption New engine integrates all sources of insight and uses transparent AI to overcome barriers to scale SAN FRANCISCO, Oct. 6, 2021 (GLOBE NEWSWIRE) – Aktana, the leader in intelligent customer engagement for the global life sciences industry, today announced its Contextual Intelligence […]