Ready to step beyond the conventional Next Best Action (NBA) approach and embrace the future of intelligent omnichannel pharma HCP engagement? Watch our recent webinar featuring Aktana’s Co-founder and Chief Product Officer, Derek Choy, as he shares invaluable insights into evolving engagement strategies for 2024.
In this session, you’ll gain a comprehensive understanding of why NBA is a crucial starting point, how integrating AI-generated tactics, field orchestration, and omnichannel journeys can significantly amplify field pharma HCP engagement and ensure a continuous measurement of KPIs for sustained success.
Why watch the recording?
- Learn from Aktana’s deep experience across over 1000 deployments and 350+ brand
- Discover how the application of deep reinforcement learning and large language models can revolutionize the design of NBA
- Understand the importance of field and marketing orchestration for maximizing ROI
- Explore how mobile UX and AI Assistants can enhance engagement
- Gain insights into continuous KPI measurement and strategy optimization
Complete the form below to watch the webinar.
Ready to step beyond the conventional Next Best Action (NBA) approach and embrace the future of intelligent omnichannel engagement? Watch our recent webinar featuring Aktana’s Co-founder and Chief Product Officer, Derek Choy, as he shares invaluable insights into evolving engagement strategies for 2024.
In this session, you’ll gain a comprehensive understanding of why NBA is a crucial starting point, how integrating AI-generated tactics, field orchestration, and omnichannel journeys can significantly amplify field engagement and ensure a continuous measurement of KPIs for sustained success.