September 18, 2023/Aktana/

  To build strong relationships with HCPs, every interaction counts. That’s why Aktana has spent over a decade developing an engine to transform your data and strategies into clear recommendations. It’s powerful enough to bring together every type of data, campaign, or AI model, including anything you build in house. You can set practical guardrails, […]

June 12, 2023/Shakeh Asminian/

OMG (Omnichannel Medical Goals) – Mastering our Medical Capabilities and Insights In this session, we cover: What “omnichannel” actually means, how it differs from multichannel and why it is so impactful How Medical Affairs teams implement omnichannel strategies compared to their Commercial peers Best practices for better integration of omnichannel across Commercial and Medical Affairs […]

January 25, 2023/Aktana/

  Your analytics & data-science teams are already developing effective omnichannel insights and models in-house. But now you’ve been tasked with expanding globally… and for multiple brands. That’s why Aktana developed a platform that makes it easy to gather common components you’ve already created, establish global or regional standards, and then localize them. If you […]

September 8, 2022/Carly Maguire/

  When it comes to getting started with omnichannel, don’t let the quest for perfection stall progress. Aktana’s Clay Hausmann explains why you don’t have to solve everything right out of the gate.

July 22, 2021/Shakeh Asminian/

AKTANAのSales Change Detectionは、AIを使用して売上や処方の変動を検出することで、MRや本社の方々はリアルタイムに市場変化のリスクへ積極的に対応することができます。このビデオでは、その方法を紹介しています。    

June 16, 2019/Yigal Uriel/

本ビデオでは、CRMシニア・マネージャー、Karim Kovacevic氏がAI及びカスタマー・エクスペリエンスに対して持つそのインパクトについて語ります