January 20, 2018 • 2 minute readV12 Increases Visibility and Control for Decision Support in the FieldWe kicked off the new year with enhancements primarily focused on increasing visibility and control for decision support in the field. Better visibility into rep... Derek Choy
December 12, 2017 • 2 minute readA Sense of Déjà Vu: Aktana and MSD Present Together at the Veeva EU SummitWhat can happen in a year? The calendar turns from month to month twelve times. A single champion is crowned in each major sports league... Derek Choy
June 15, 2017 • 2 minute readAktana V9 Product AnnouncementThis past April, we released V9 of the Aktana platform, and many of our customers are already taking advantage of the enhancements available. With V9,... Derek Choy
March 7, 2017 • 2 minute readAktana V8 Product AnnouncementWe released V8 of the Aktana Platform in January, and many of our customers are already taking advantage of the many enhancements available. With V8,... Derek Choy
March 2, 2017 • 2 minute readThe Power of Personalization: Using Advanced Machine Learning to Drive Pharma Rep EngagementWhen it comes to making suggestions to sales reps, there’s a lot to consider in order to ensure the right suggestions are generated for the... Derek Choy
March 1, 2017 • 2 minute readHighlights from Our Presentation with MSD at the Veeva European Commercial SummitLast December I was fortunate to participate in Veeva’s European Commercial Summit in Madrid where I presented alongside Austin Wilson, Global Lead of Rep Orchestration... Derek Choy
May 17, 2016 • 2 minute readThree Ways to Give Your Specialty Reps a Competitive AdvantageAll pharma reps are under pressure to deliver, but few feel that pressure more than specialty reps. When one prescription has the potential to generate... Derek Choy
April 28, 2016 • < 1 minute readGartner Names Aktana a 2016 “Cool Vendor” in Life SciencesWe’re proud to announce that Gartner, one of the world’s leading independent information technology research and advisory firms, has identified Aktana as a “Cool Vendor”... Derek Choy
April 18, 2016 • 3 minute readEnhancing Strategy Changes with CRM SuggestionsIt’s a familiar situation. A major pharma company’s leading competitor is launching a product that vies for market share with one of it’s best-selling drugs.... Derek Choy
September 8, 2015 • 3 minute readDecision Support: A Six-Part Series – Part 6Today we arrive at the final part of our Six-Part Decision Support series. So far, we have reviewed the five key tenets of decision support... Derek Choy
August 24, 2015 • 2 minute readDecision Support: A Six-Part Series – Part 5As we continue to review the common use cases faced by pharmaceutical companies regarding rep decision support, we move from the categories of Execution and... Derek Choy
July 28, 2015 • 2 minute readDecision Support: A Six-Part Series – Part 4Welcome back to the Decision Support Series! Today we move on from “best practices in DSE Design” to “common use cases.” Understanding these cases helps... Derek Choy
