March 7, 2017 • 2 minute readAktana V8 Product AnnouncementWe released V8 of the Aktana Platform in January, and many of our customers are already taking advantage of the many enhancements available. With V8,... Derek Choy
March 2, 2017 • 2 minute readThe Power of Personalization: Using Advanced Machine Learning to Drive Pharma Rep EngagementWhen it comes to making suggestions to sales reps, there’s a lot to consider in order to ensure the right suggestions are generated for the... Derek Choy
March 1, 2017 • 2 minute readHighlights from Our Presentation with MSD at the Veeva European Commercial SummitLast December I was fortunate to participate in Veeva’s European Commercial Summit in Madrid where I presented alongside Austin Wilson, Global Lead of Rep Orchestration... Derek Choy
May 17, 2016 • 2 minute readThree Ways to Give Your Specialty Reps a Competitive AdvantageAll pharma reps are under pressure to deliver, but few feel that pressure more than specialty reps. When one prescription has the potential to generate... Derek Choy
April 28, 2016 • < 1 minute readGartner Names Aktana a 2016 “Cool Vendor” in Life SciencesWe’re proud to announce that Gartner, one of the world’s leading independent information technology research and advisory firms, has identified Aktana as a “Cool Vendor”... Derek Choy
April 18, 2016 • 3 minute readEnhancing Strategy Changes with CRM SuggestionsIt’s a familiar situation. A major pharma company’s leading competitor is launching a product that vies for market share with one of it’s best-selling drugs.... Derek Choy
September 8, 2015 • 3 minute readDecision Support: A Six-Part Series – Part 6Today we arrive at the final part of our Six-Part Decision Support series. So far, we have reviewed the five key tenets of decision support... Derek Choy
August 24, 2015 • 2 minute readDecision Support: A Six-Part Series – Part 5As we continue to review the common use cases faced by pharmaceutical companies regarding rep decision support, we move from the categories of Execution and... Derek Choy
July 28, 2015 • 2 minute readDecision Support: A Six-Part Series – Part 4Welcome back to the Decision Support Series! Today we move on from “best practices in DSE Design” to “common use cases.” Understanding these cases helps... Derek Choy
July 20, 2015 • 2 minute readDecision Support: A Six-Part Series – Part 3In this six-part blog series, we’ve been sharing best practices for Decision Support design, application and implementation. In Decision Support Part 1 and Decision Support... Derek Choy
July 13, 2015 • 2 minute readDecision Support: A Six-Part Series – Part 2We began this six-part blog series last week, with the goal of sharing best practices for Decision Support design, application and implementation. In Part 1... Derek Choy
July 6, 2015 • 2 minute readDecision Support: A Six-Part Series – Part 1Things move fast around here at Aktana, but occasionally we get the opportunity to reflect on learnings and share best practices with our peers. Such... Derek Choy
