Jeremy Flax, Author at Aktana

About Jeremy Flax

Vice President, Product Strategy

Jeremy is a seasoned product leader and digital brand experience strategist with 25 years of experience in building award-winning teams. He specializes in the fusion of human-centered design and advanced AI, particularly within commercially-focused life sciences platforms.

All posts by Jeremy Flax

February 12, 2025 •

5 minute read

From Product to Practice: Brand Strategy Execution

The pressure to deliver impactful brand strategies has never been higher for life sciences teams. Teams face mounting challenges—balancing innovation and resource allocation with operational...

Jeremy Flax

August 21, 2024 •

5 minute read

Continuous Improvement with AI: Connecting Customer Engagement Strategies to Impact

This blog post is an extension of our recent webinar discussion: “Continuous Improvement with AI: Connecting Customer Engagement Strategies to Impact,” part of our 6-part...

Jeremy Flax

September 28, 2023 •

3 minute read

Our appreciation and highlights from Aktana Innovation Xchange 2023!

Thank you for a GREAT inaugural Aktana Innovation Xchange! Aktana is incredibly proud and grateful to have hosted the industry’s best minds who are bringing...

Jeremy Flax

February 15, 2023 •

5 minute read

Linking Strategy to Execution for NBA Success

Only 52% of surveyed pharma executives say they are successfully optimizing engagement across HCP touchpoints, yet 98% say that it’s important to create and implement...

Jeremy Flax

November 29, 2022 •

6 minute read

Deploying AI Next Best Action at Scale: Exploring the Pharma and Vendor Perspectives

3-part Podcast Series Presented by Eularis with Industry Experts Artificial Intelligence is evolving from being an important strategic investment to a must-have at scale today...

Jeremy Flax

August 17, 2022 •

5 minute read

Elevating Life Sciences Customer Engagement: Four AI Trends to Watch

After navigating unprecedented disruption and adapting go-to-market actions, expectations for customer interactions have fundamentally changed. Companies must be more intelligent and strategic than ever in...

Jeremy Flax

August 12, 2022 •

7 minute read

[Case Study] 6 Guidelines to Build Flexibility into Your Pharma Commercial Model

Do you adapt global pharma commercial strategies to local markets or vice-versa? Omnichannel newcomers may be surprised to discover a conservative, bottom-up deployment has drawbacks....

Jeremy Flax