Resource Archive - Aktana

Ask an HCP: A Candid Conversation with Dr. Wael Barsoum

Episode Summary In today’s episode, we’re getting a firsthand progress report on the life sciences industry’s commercial transformation efforts from Dr. Wael Barsoum—a practicing orthopedic surgeon, the president and chief transformation officer of Health Outcomes Performance Co., and the former CEO of Cleveland Clinic Florida. Listen as he reflects on his best customer experiences as […]

Are We There Yet? Reaching “True” Omnichannel with Merck’s Deborah Cava

Sowing the Seeds for Digital Transformation with Almirall’s Francesca Wuttke

Decision Intelligence and Data Storytelling with Ganes Kesari

Putting Customer-Centricity into Practice With Grünenthal’s Florent Edouard

Prioritizing Speed: Lessons from Emerging and Mid-Sized Pharma with Veeva’s Doug Caldwell

When Design, Data Analytics and AI Go Hand-in-Hand: A Conversation with Robert Redmond of IBM Watson Advertising

Mastering Omnichannel through Change Management (with Bayer Canada’s Marc Mollé)

From Star Wars to the Convergence of Healthcare: Facing the Future (With pharmaphorum’s Paul Tunnah)

Catalyzing Culture Change in the Life Sciences Industry (With McKinsey’s Nicholas Mills)