Uniting Strategy and Execution – Eli Lilly and Company
Watch Ryan McGinnis of Eli Lilly and Company discuss the daily integration of brand strategy and sales execution made possible … Read more
Resource Topic: Commercial Pharma
Aktana Empowers Reps to Use Multichannel Marketing More Effectively
Download PDF Challenge Statistics show that physicians are three times more likely to open an email sent by a rep … Read more
Aktana Improves Target Attainment for Primary Care Reps Carrying Multiple Products
Download PDF Challenge For reps juggling multiple products, it can be challenging to know what to prioritize and when. When … Read more
Aktana Accelerates Target Attainment and Sales During a Critical Pharma Product Launch
Download PDF Challenge With the power to set the trajectory for ongoing sales, launch is one of the most critical … Read more
Aktana Helps Specialty Reps Maximize the Value of Their Existing Toolkit and Pre-Call Plan More Effectively
Download PDF Challenge In the highly-competitive specialty market, success often depends on taking advantage of critical inflection points that only … Read more