A Guide to Excellence in Next Best Action (NBA)
Learn from our curated collection of the “13 Best Practices” for Next Best Action programs. These 13 best practices come … Read more
Resource Topic: AI
Leveraging Advanced AI to Automate NBA: An Introduction to Aktana’s Tactic Genie and Content AI
Dive deeper into the future of omnichannel engagement with the next installment of our groundbreaking webinar series. In this deep … Read more
NBA Is No Longer Enough:
What is Needed for Intelligent Omnichannel in 2024?
Ready to step beyond the conventional Next Best Action (NBA) approach and embrace the future of intelligent omnichannel engagement? Watch … Read more
Frequently Asked Questions about Omnichannel in MedTech
Welcome to our Omnichannel FAQ guide tailored specifically for the Medical Device industry. Here you’ll find answers to common questions … Read more
Data Readiness Assessment Information Sheet
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Biopharma Sales Case Study – Next Best Action Activation
Top-10 biopharma unlocks 14% higher sales and $30M in projected annual upside for priority brand by activating internal models with … Read more
Aktana Strategy Suite
Aktana just announced a new suite of products designed to make it easier to know if your NBA strategies are … Read more
Aktana Copilot
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Strategy Suite – Product Vision & Strategy
Our research of over 25 senior brand and commercial leaders in life sciences from top Pharma companies has revealed that … Read more
Navigating the Future of Life Sciences Technology in Commercial Execution
The success of your Commercial and Customer Engagement programs depends on implementing the right strategies and technologies at the right … Read more
Personalized Omnichannel Experiences for Every HCP – Contextual Intelligence Engine
To build strong relationships with HCPs, every interaction counts. That’s why Aktana has spent over a decade developing an engine … Read more