November 30, 2015/Aktana/

San Francisco, CA – November 30, 2015 – Aktana, the pioneer in decision support for global life science sales teams, announced today that it will be presenting a session, “Powering Veeva CRM Suggestions for Multi-Channel Success” on Thursday, December 3 at 2:55pm CET at the Veeva European Commercial Summit in Barcelona. Derek Choy, co-founder and vice president of products at Aktana, will lead the session.

Attendees of this session will learn about the common use cases for suggestion engine technology including:

  • helping reps with core execution daily,
  • enabling reps to respond dynamically to changes in the marketplace,
  • driving coordination with the broader multi-channel strategy.

Derek will also share best practices around the design of rep suggestion programs and effective rollout methods that spur adoption.

Additionally, Aktana will be at booth #21 during the Veeva European Commercial Summit from December 2 – 4 in Barcelona, Spain.

WHO:       Derek Choy, co-founder and vice president of products, Aktana

WHAT:     Session: “Powering Veeva CRM Suggestions for Multi-Channel Success”

WHERE:  Veeva European Commercial Summit
W Barcelona
Plaça de la Rosa dels Vents
1, 08039 Barcelona, Spain

WHEN:    Thursday, December 3, 2:55 – 3:30pm CET

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About Aktana

Aktana is the pioneer in decision support for global life science sales teams. The company’s data-fueled suggestions and insights are delivered within a sales professional’s existing CRM workflow, serving as a critical ally in leveraging data and making better decisions. Aktana serves the entire organization by helping to coordinate multichannel marketing initiatives and facilitating learning via reporting on which program elements are most successful for which customers. Aktana is headquartered in San Francisco, with offices in New York, Tokyo and San Diego. For more information about Aktana’s Decision Support Engine, visit www.aktana.com/product.