Personalize every HCP engagement

Aktana’s HCP Engagement AI for pharma sales reps helps predict and select the optimal channel, timing, and content for each HCP interaction using easy-to-follow Next Best Action suggestions and insights, delivered within their CRM or Aktana’s standalone UI.

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Proactively seize market opportunities

Stay one step ahead with Sales Change Detection AI for pharma field sales teams, which detects anomalies in prescription volume, order behavior, and usage patterns to help reps identify new opportunities, protect current business and monitor shifts in product usage.

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Understand HCP engagement across channels

Built for the new commercial model, Sales Team TotalView delivers an unprecedented level of transparency and control to customer-facing teams. Prioritize and coordinate outreach, access a detailed omnichannel interaction history for each account and log calls or act on recommendations with just one click.

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Coordinate and coach effective teams

With real-time access to key metrics for pharma sales teams, Aktana gives district managers a full view of how individual field reps are engaging with NBA recommendations, making it easy to discover performance drivers, identify coaching opportunities and keep commercial teams in sync.

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