Dive deeper into the future of omnichannel engagement with the next installment of our groundbreaking webinar series.
In this deep dive, Jeremy Flax, VP of Product Strategy, Pini Ben-or, Chief Science Officer, and Sam McClain, Senior Product Manager – AI unveil how Aktana is pushing the boundaries of automation in Next Best Action (NBA) strategies.
“Leveraging Advanced Techniques to Automate NBA: An Introduction to Aktana’s Tactic Genie and Content AI” explores Aktana’s cutting-edge advancements, including:
- Lessons Learned: Pain points identified from over 1000 deployment and insights from customer research on why traditional NBA approaches are too time and cost intensive to setup and maintain
- Tactic Genie: An AI-assisted workflow that drafts and refines NBA tactics based on your goals and constraints, ensuring sustainability in omnichannel engagement.
- Content AI: Leveraging the latest AI to prepare and enhance content for analytics, transforming engagement with rich, context-aware and compliant content.
Why watch?
- Discover how to reduce time and cost in setting up and maintaining NBA triggers and algorithms.
- Learn about the unique blend of AI techniques, including Deep Reinforcement Learning and Large Language Models.
- Explore the transformative impact of content AI on omnichannel engagement.