Webinar Highlights:
- Speaker: Derek Choy, Co-founder and Chief Product Officer
- Topic: Reflecting on industry insights and preparing for the future with AI-driven strategies.
- Discussion Points:
- Where we’ve been: Heavy reliance on field engagement and simple targeting.
- Where we are: Increased digital investment, sophisticated journeys, and CRM transitions.
- Where we’re going: Personalized HCP experiences, integrated AI analytics, and human-centered engagement.
Watch as Derek Choy delves into the critical capabilities needed for omnichannel success in 2024, including Strategy Orchestration, Intelligence Automation, and Engagement Amplification. Understand how these can help you navigate the evolving life sciences landscape, and address challenges like access barriers, consumerization, content curation, therapeutic complexities, and increasing pricing pressures. Discover the critical capabilities for omnichannel success in 2024, and how you know where you are relative to your peers, and what the right next step is for you.
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Watch as Derek Choy delves into the critical capabilities needed for omnichannel success in 2024, including Strategy Orchestration, Intelligence Automation, and Engagement Amplification. Understand how these can help you navigate the evolving life sciences landscape, and address challenges like access barriers, consumerization, content curation, therapeutic complexities, and increasing pricing pressures. Discover the critical capabilities for omnichannel success in 2024, and how you know where you are relative to your peers, and what the right next step is for you.
